Minimal Advertised Price or MAP policy
MAP is the lowest price a retailer is allowed to sell a new product set by the manufacturer for a specific period of time in advertisements or online.  Lacrosse Unlimited sales and marketing promotions exclude restricted products due to this policy.  MAP policy restrictions include:
  • Cascade: Helmets and Accesories
  • Nike: Footwear and Equipment
  • Brine: Footwear and Equipment
  • Warrior: Footwear and Equipment
  • Under Armour: Footwear and Equipment
  • STX: Equipment
  • Maverik: Equipment
  • StringKing: Equipment
  • East Cost Dyes: Equipment