There’s no denying, what’s good for the sport of lacrosse is good for business at LU. The PLL has done a great job early on growing the sport of lacrosse as a whole. Whether it be by commercializing the brand and individual players, restructuring historical league practices at the professional lacrosse level, or promoting the individual success of players rather than teams to create a role-model structure, the efforts have truly shown positive results.
Long Island Business News did a great article about the growth of the game, where they spoke with our very own UNLTD Athlete, Connor DeSimone, amongst other lacrosse influencers such as Jake Froccaro and John Walker.
Check out the article at the link below!
https://libn.com/2022/06/23/a-league-of-their-own-2/
